Systems builder · Ljubljana, Slovenia

You bring the vision. I build the system.

Engineer by training, marketer by trade. I use AI to build custom systems, from fast websites to fully automated workflows. Wherever judgment matters, a person still makes the call.

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Fig. 1 — Subject · Wireframe elevation
400+ articles written with AI, checked by people4 sites liveBuilding since 2021

Simple scales. Clever breaks.

The best system is the one your team still runs a year later.

Humans in the loop, on purpose.

AI handles the volume. People bring judgment and taste.

Measure what the reader feels.

Traffic is a proxy. Trust is the metric.

Work with me

Pick your depth

Presence

A fast, clear site that says exactly who you are. I design it, write it, and launch it on your domain, in one language or two.

from €1,500 See how it works →

Machine

A site that does real work: it takes orders and bookings, stores your data, and comes with an admin panel you run yourself. Automations included.

from €4,500 See how it works →

Operation

AI runs a whole business process for you. People sign off on every step that needs judgment.

from €8,500 See how it works →

Every build starts with a €190 Blueprint: a working session and a written plan. If you go ahead with the build, the full €190 comes off the price. See pricing and process →

From machines to marketing

I trained as a mechatronics engineer, spent five years in content and SEO, then built the AI pipeline that now does most of that work. The fields changed. The job didn’t: design the system, remove the friction, let it run.

More about me →

Have a specific problem?

Bring it to a free 15-minute call. If I’m not the right fit, I’ll tell you who is.